

Neusehland Flagship Store
Credits
Company / Customer
Designer
Year
2026
Location
Kassel (DE)
Disciplines
Interior
Category
Retail and Commercial
Award
Winner
Details
In Kassel, the optical and hearing aid chain Neusehland presents itself in a 300-sqm flagship store featuring state-of-the-art technology and a distinctive look and feel. In keeping with the corporate design, a variety of spatial settings have been created. A spacious, sleek, elegant design featuring natural materials in muted colours against the building’s whitewashed, rough-textured brickwork is complemented by a colour-explosive, sophisticated brand area showcasing exclusive eyewear fashion.







